The Sweetest Online Shop
A New e-Commerce Approach to Boost Lacasa's Sales
With a new e-Commerce platform and a renewed Digital Strategy, the Lacasa Food Group, with brands such as Chocolates Lacasa, Lacasitos, Conguitos and Mentolin, has dramatically increased its online sales.
An Efficient e-Commerce
At Barcelona Virtual, we provided a service from start to finish: from the creation and design of the platform, to product management and communication campaigns.
Our focus is to reactivate clients who already know the brand, through a digital strategy based on E-Mail Marketing and Social Ads.
We create, design and automate the contents, achieving an average conversion to click (CTR) of 21%.
A New e-Commerce Focus that Produces Results
LUIS ROMÁN - CMO LACASA
"Since Barcelona Virtual completely redesigned our online store from scratch, their new strategy and customised technical solution have produced excellent results for us.
Thanks to their constant Data Analysis, Funnel improvements and Marketing initiatives, sales have more than doubled over last year."
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